The Istanbul Computing and Smart City Technologies Inc. (ISbak) will be the proxy for the second demo city of IMPACTS, Istanbul. ISbak connects directly with the Istanbul Metropolitan Municipality (IMM) since it was established by them. In this Demo, IMPACTS will take another step testing a second feature, this of reporting to public transport and authorities. Together with the connecting feature it will compose the second marketed innovation. ISBAK is interested in exploring alternative travel strategies to make travel experiences more satisfying for passengers, thereby encouraging them to switch from private vehicles to public transport options. ISbak will make all the arrangements for piloting in a tram line, in the touristic peninsula of Istanbul and will ensure user acquisition, local dissemination of the pilot and use their R&D in transportation systems to provide IMPACTS with real-time transportation data, necessary for feeding the solution.

